2018 - 2021
The Conscious Fashion Campaign, in collaboration with the United Nations Office for Partnerships, co-created high-visibility activations with a coalition of leading major fashion event platforms to accelerate global fashion industry action in support of sustainable development. Through advocacy, education, and engagement, the campaign mobilized industry stakeholders to advance solutions for social, economic, and environmental change.
Campaign partners collectively represented over 800 annual events in 40 countries, hosting 12.2 million industry attendees and 136,000 exhibiting fashion, textile and lifestyle businesses.
Global Industry Mobilization
2021
Campaign to Industry PlatformAs global engagement deepened, stakeholders called for a permanent platform within the United Nations ecosystem to continue convening industry leaders beyond event-based activation.
This demand directly led to the launch of the United Nations Fashion and Lifestyle Network, an online platform hosted by the United Nations connecting industry leaders, governments, media, and UN entities to advance sustainable development through collaboration and knowledge exchange.
2021
Visibility to CapitalSimultaneously, it became evident that awareness and convening alone were insufficient without direct financial investment in women-led education and workforce development. In response, the Fashion Impact Fund was established as a standalone catalytic funding mechanism.
The Fund provides grants to women-led fashion skills training programs advancing education, employment, and economic inclusion.
2021 - 2022
Amplification of Women InnovatorsBuilding on both the institutional platform and funding mechanisms, the Campaign expanded into a New York Fashion Week digital billboard activation spotlighting 20 global women founders driving sustainable innovation.
Ten digital billboards across NASDAQ Times Square, Spring Studios, the United Nations, the New York Subway, and Metro-North amplified women-led enterprises to an audience of more than 1.5 million people.
Global Voices. Partnership in Action.
Across global stages, award ceremonies and high-level dialogues, the Conscious Fashion Campaign inspired renowned designers, cultural icons, media leaders and United Nations representatives to align fashion’s influence with sustainable development. This is a snapshot of some these below, search #consciousfashioncampaign on digital platforms to view more.
Mimi El-Ashiry, ELK, Road to Bohemia, Virgins Saints & Angels
Amber Valetta, Supermodel and Activist
Robert Skinner, Executive Director, UN Office for Partnerships
Lewis Hamilton, Edward Enninful, Lindsay Peoples Wagner, Sandrine Charles, Aurora James, Priya Ahluwali
Thimo Schwenzfeier, Show Director, NEONYT
Maisie Williams, Aja Barber, Christopher Raeburn, Gabriela Hearst, Stella McCartney, The Fashion Pact, Anya Hindmarch
Priyanka Chopra Jonas, David Beckham, Riccardo Tisci, Bethany Williams, Michael Halpern
Rosalía, Jonathan Anderson, Grace Wales Bonner, Kim Jones
Orsola De Castro, Founder, Fashion Revolution
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